Hi, I’m Alec

AI’s best use cases aren’t obvious yet...

I discover them.

Profitability Center

Optimal Blue

Brought pricing, hedging, and benchmarking into a single platform view for the first time.

Projected annual impact
$3M+
AI chat utilization
+62%
Read the product thinking

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100%

Products I’m Building

Lenny's Library personalized reading brief with source provenance and feedback controls MVP in testing

Lenny's Library

A private AI relevance engine built on Lenny Rachitsky’s Lenny’s Newsletter archive, turning 5.8M words into a personal reading brief that learns from every reaction.

AI RetrievalPersonalization
UV Companion showing live ultraviolet exposure and sunscreen protection timing on Apple Watch In development

UV Companion

A watchOS sunscreen assistant that turns live UV into timely protection and reapplication cues.

watchOSWeatherKit
2,469
building sessions
Projects explored
37
Build days
215
Longest streak
34 days
Currently experimenting
Grok Bot

AI’s best use cases aren’t obvious yet. I discover them.

Looking too? Let’s talk.

alec.freese@gmail.com